5 Gifts to Answer Your Holiday Ecommerce Wishes

For ecommerce professionals, the holiday season can feel like a whirlwind of joy, anticipation, and plenty of pressure to deliver the magic! With this year’s shorter shopping window and consumers feeling less festive, time-saving solutions and enhanced shopping experiences should be at the top of your wish list.  

To help make your season merry and bright — and ensure every customer’s wish comes true — Red Van has put together the ultimate holiday wish list. From boosting fulfillment speed to personalizing the holiday experience, here’s what you need to deliver the goods for Holiday 2024 and beyond.

Wish: If only the 2024 holiday season lasted longer!

The 2024 holiday shopping season is shorter than ever, with Thanksgiving coming later than usual and Cyber Monday squeezed in tighter than Santa's belt. Ecommerce pros need every second to count.

Gift 1: Enhance the commerce experience with convenient delivery options like Buy Online, Pick-Up In Store (BOPIS) to save time and meet customer demands.

For Salesforce Commerce Cloud shops, Red Van accelerates the delivery of an in-store fulfillment option. Imagine store associates as Santa's helpers: they use a branded app and a tailored workflow to pick and pack online orders, update inventory in real time, and send out timely notifications to customers. It’s the holiday magic of fast, flexible, and reliable delivery in action!

Wish: "A holiday season when my customers weren’t in such a rush!"

With shoppers hurrying through the holiday season, there's no room for login hang-ups or endless form-filling — especially at checkout. Ecommerce pros know the key to holiday success is making checkouts as quick and smooth as Santa's sleigh.

Gift 2: Passwordless login and Shop Pay for faster, simpler transactions.

Equip your site with Passwordless Login — a secure, hassle-free way for customers to access their accounts without the password guesswork. They simply click and shop, reducing drop-offs and making checkouts a breeze.

And for those looking for even more checkout magic, Shop Pay is the one-click, speedy, secure payment option that your customers will love. With information securely saved, it’s quick, simple, and brings holiday cheer to your conversion rates. On Shopify? Set up Shop Pay with Shopify Payments in no time. Not on Shopify? No problem — Shop Pay can be integrated with your checkout experience through a Shopify partner like Red Van. 

Wish: Picture a holiday when consumers were feeling better about the economy!

With economic conditions still stirring up caution among U.S. shoppers, ecommerce pros are navigating a season where consumers are holding their wallets tight. What if you had a clearer view of consumer behavior and commerce metrics to guide your decisions in a trying economic environment?

Gift 3: Advanced analytics and dashboards for real-time insights.

Adding descriptive analytics tools like Tableau to your commerce stack is your secret to understanding — and anticipating — consumer behavior this season. Red Van can help take the guesswork out of your data by transforming commerce-related metrics into real-time, actionable insights. From mapping your data landscape to optimizing data flows, comprehensive dashboards keep you in the know on essential metrics like sales trends and promotion performance. And, our Dashboard Optimization service ensures you’re making data-driven decisions with precision, just in time for the holidays.

Wish: If only we didn’t have to dress up the site and emails every holiday!

The holiday hustle can mean constant updates to your website and emails, making it feel like you're endlessly decking the digital halls. Imagine if these updates could be done with just a few clicks!

Gift 4: No-code tools for effortless holiday site and email refreshes.

Red Van offers no code tools like a Personalized Style Guide to extend Salesforce Commerce Cloud. Empower merchandisers and marketers to update digital storefronts without coding, putting control back in their hands and freeing up valuable developer time. We can help you speed up holiday setup and keep the site fresh and festive. 

And, to ensure holiday emails are seasonal and on brand, Red Van offers a Style Guide for Marketing Cloud. Styling holiday emails is as easy as selecting colors, fonts, and images — all without needing development skills. 

Wish: Imagine that holiday gifts stayed under the tree and out of the returns bin!

Post-holiday returns can feel like a season of their own — one we’d all prefer to skip. A smooth return experience keeps customers happy and makes managing returns easier on your team.

Gift 5: Order management enhancements and self-service returns.

For sites built on Salesforce Commerce Cloud and Order Management, Red Van delivers an easy-to-navigate self-service return experience. Customers simply select the item for return on your site, print a packing slip with a shipping label, and track the return status — all without stepping foot in a store. It’s a streamlined process that eases the holiday return rush. 

Need a hand making your wish list a reality? Reach out to Red Van, and let’s bring these holiday solutions to life!